Why the iPhone 4S Happened Instead of the iPhone 5
John Gruber, from Daring Fireball, tells it like it is. For example, his thought on people wishing for larger 4-inch iPhone screens:
Apple decided on the optimal size for an iPhone display back in 2006. If they thought 4-inches was better, overall, as the one true size for the iPhone display, then the original iPhone would have had a 4-inch display.
I agree. Jony Ive probably had a bunch of iPhone foam models with different sizes and the model with the 3.5-inch screen probably felt the best in Steve Job’s hand.
John also shares some good insights on how and when we can expect a new iPhone form factor:
Apple isn’t going to make a new form factor just for the sake of newness itself — they make changes only if the changes make things decidedly better. Thinner, stronger, smaller, more efficient. If they don’t have a new design that brings about such adjectives, they’re going to stick with what they have.
[snip]
Apple is a company of patterns and cycles. These product cycles keep the machine functioning at a steady pace. They broke one pattern with the iPhone 4S: all previous iPhones were released in June. But they’ve added a new one: a two-year cycle that starts with a new form factor (3G/4) followed a year later by a new phone with the same form factor but significantly improved internals (3GS/4S). If next year’s phone is named “iPhone 5”, then I’ll expect a lookalike iPhone 5S in 2013.
John’s comments mirrors my own thoughts in my earlier article on mobile phone brands copying iPhones. I never really expected the new iPhone to have a change in its form factor. However when I called it the new phone the iPhone 5, what I missed was that Apple only changes the number when the form factor changes such as how the iPad evolved to iPad 2.
Finally, I like to say that Siri intrigues me. Is it strange that I keep on wondering how she looks like for real? Is she even a she? Function wise, I’m excited. Since it can do speech to text, it looks like it can help me with a faster blogging workflow. But I’ll hold off my judgment until I get a chance to play around with it. How about you? What are your thoughts on the new iPhone 4S?

































