As of 1st July 2011, Design Sojourn has been appointed an official facilitator for the Design Engage Programme.

The objective of the Design Engage programme is to encourage small to medium sized businesses to adopt design as a strategic competitive advantage for their business growth either in Singapore or Internationally.

Success is achieved by pairing up Design Facilitators (such as Design Sojourn) with interested businesses in a low risk low cost consulting environment. Through a rigorous application of our design methodology, Design Sojourn works together with the business leaders and senior executives to formulate potential winning strategies for their business.

This is Design Thinking applied, and where it can do its best work.

Programme Synopsis

Design Sojourn’s award winning strategic Orbital Process is the design methodology that underpins our Design Engage facilitation activities. The following phases are:

1) Vision: We ask what is the big idea? Through that we determine the proposition and strategy.

2) Discover: In this phase we deep dive into our client’s DNA, and identify their needs and understand their customers through observation and research.

3) Define: Through synthesizing and reframing, we create a design framework that sets the tonality of the design project.

4) Design: Through concept ideation, rapid prototyping and validation, we move methodically towards the design solution.

If you run a business in Singapore and would like to have a chat with us on what Design or The Design Engage program can do for your business, please do not hesitate to drop me an email, at brian [at] designsojourn.com or by our contact form, for a free 1 to 1 clinic.

Businesses successfully accepted into the program can enjoy a funding of up to 50% of our Design Facilitator’s fees. (Terms and Conditions apply.)

The Design Engage program is owned and run by 3 government agencies in Singapore, namely The Design Singapore Council (for content), Spring Singapore (facilitation and funding) and IE Singapore (funding).

More detailed information on the Design Engage Program can be found at the Spring Singapore website.