Make Every Bit of a Design’s Experience Count

Designer Lifehack
Apr 28, 2009
4 Comments









Over the weekend we went to a fairly up market restaurant for dinner. It was a nice little quaint setup with enthusiastic waiters and fantastic food. My rack of lamb was particularly delicious.

All in all it was a good meal, good company and a good night. However it will be unlikely that I will comeback to this restaurant again. The reason was that someone decided to leave the doors to the restaurant’s toilet wide open. As a result of this, the moment you walked into the restaurant, it smelled like a well-used public toilet.

You never realized how important something like “a smell” is to a restaurant until it’s gone, and in this case, gone bad. In other words you don’t really know what you are missing until its gone. Identifying such small but important details takes a lot of skill, making designing an experience a difficult task indeed.

From another angle, I can almost say that “good design” is one people don’t have a problem with because it covers every possible problem by the removal of such “pain points”. I always say people should complain about “good design” a lot more!

Unfortunately consumers today are savvy enough to take a lot of this for granted in your products. This makes our task as Industrial Designers a lot more challenging. So now you know the baseline you have to maintain. The real question is how do you design a product that can go beyond this and more?





Add to Digg | Add to Stumble Upon | Add to Delicious | |

Did you enjoy this post? If so, why not subscribe to Design Sojourn via
RSS Feedor delivered to you via Email with our 110% NO-SPAM Policy! You can also follow me on Twitter and Facebook as well.




Related Posts You Might Find Interesting:

  • Fugly Industrial Design: Virtual IPA
  • Navigating and Sharing Design Sojourn
  • Design Theory 6: In the end does it look good?
  • Steps to Creating an Engaging Product Experience
  • Bootstrapping Software

  • Comments

    Adam Richardson
    Apr 28, 09 – 2:00 pm

    Another pet peeve of mine is restaurants that use highly fragrant handsoap in the bathrooms, especially “industrial” soaps they get from their cleaning companies, that often have a very chemically smell. It lingers on your hands, and overpowers food smells when you bring the fork (or whatever) up to your mouth. Ruins the experience….

    DT
    Apr 28, 09 – 10:16 pm

    Hi Adam,

    Thanks for your comment! I fully agree on that hand soap, it is just extremely overpowering and reeks all over the place. Lots to consider these days as a restaurateur.

    Arjan
    May 15, 09 – 5:13 pm

    And why are all the faucets in these places so tiny! I can hardly place my hands under them. They are sized like they are for small children. I don’t know why these are used everywhere, because their use is so limited.

    Arjan
    May 15, 09 – 5:19 pm

    One thing that comes to mind is that a lot of times a designer is very aware of these details. But in the end it is the customer who has to pay and will many times not see the dramatic difference in user experience, so these tiny details get left out. Just for the fact that they mostly focus on the practical part of the design, not the emotional part.

    I’ve had so many discussions with clients about this and it takes a lot of energy to convince them to look at these details. And in some projects, these were killed unfortunately.

    I am still looking for the one argument that will convince any client to reconsider their ideas about this…


    Commenting Rules: I love reading your comments as it allows me to interact and learn from you. Being critical is fine, giving constructive criticism, even better. However if you are rude, I will delete your comment. Repeat, and I will blacklist you. The world is full of negativity, so I don't need anymore on my blog, which I consider my online home. Would you encourage Neanderthal behavior in your home? Neither would I.

    Finally, please use your personal name or initials and not your business name. By doing the latter, it comes off like spam, and that’s an auto delete. Thank you and I hope you enjoy being part of the conversation!



    Reader's Favourites

      5 Secrets of Strategic Designers
      30 Essential Books for Industrial Designers
      Principles of Good Design
      25 Bad Habits of Industrial Designers
      How to be a Design Superstar!
      Essential Websites for Industrial Designers