Have You Ever Wondered What I Did During the Day?
It might not come as a surprise to most of you, but this design blogger has an alter ego as a design professional during the day! While it may seem that way at times, especially at 2 am, my life does not revolve around Design Sojourn. I don’t really talk much about my professional work on this blog, as I do like to keep my blog and work separate. Design Sojourn is a blog about my own personal views on design, and not about work. (Seen the disclaimer on the right?) However, from time to time, I make exceptions partly because the information is now in the public domain, and partly because I just can’t resist sharing it!
During the day, I’m actually a Senior Design Manager at Philips Design. I spent most of my time leading strategic design programs in the Philip’s Home Cinema Sound global portfolio. I have also been known to take care of DVD/Blu-Ray players and Remote Control programs as well. In a nutshell, I look after the design activities for most of the peripherals around the TV introduced in the second half of 2009, 2010 and 2011.
Working closely with Creative Directors (or Leads) and Program Managers, my role is to craft design strategies and business focused design solutions that shape meaningful and (hopefully) successful product propositions. I am also responsible for creating a comfortable “playing field” for the design team by ensuring the all the proper budget and operational processes are in place.
Without further adieu, I would like to share with you two of the many designs my team and I have been working hard on in the last two years. The videos of the designs below are part of “Obsessed with Sound” launch campaign and have also been officially released on the Philips YouTube channel. The images are from the Philips Corporate Communications News Center set up on Flickr especially for online media and bloggers.
HTS9520 Philips Immersive Sound home theater with 360Sound

Product in Focus
Campaign Clip
Philips HTS9140 SoundBar Home theater with Ambisound
Product in Focus
Campaign Clip
I hope you share our excitement after watching these product launch videos! At this time I would also like to applaud and congratulate the awesome design team that put their hearts and souls into the designs. Well done guys, you know who you are! So what do you think of our labor of love? I would love to hear your feedback and comments?
So on this really high note, I thought you might like to know that come end September 2010, I will be leaving Philips Design. I won’t go into too much details now, but do stay tuned to Design Sojourn as I will share more about this and my future plans. Talk soon!
Edit: Details are up here!
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